News Releases

Local riders hit all-time fundraising high of $150,000 for hospice care on Vancouver Island

July 19, 2018 – On July 28th and 29th, the sixth annual Cycle of Life Tour presented by Think Communications will take over 80 riders across the Saanich Inlet, Cowichan Valley and Salt Spring Island, in support of eight hospices on Vancouver Island:

  • Campbell River Hospice Society
  • Comox Valley Hospice Society
  • Cowichan Valley Hospice Society
  • Nanaimo Community Hospice Society
  • Oceanside Hospice Society
  • Pacific Rim Hospice Society
  • Salt Spring Island Hospice Society
  • Victoria Hospice Society

This year, the cyclists have taken their fundraising efforts to a whole new level and have raised an impressive $150,000 with a week still to go. Many Cycle of Life Tour riders return year after year for the nearly 200km scenic ride to raise funds and awareness for quality palliative care across Vancouver Island.

One such returning rider is Dave Hubscher. Dave first joined the Cycle of Life Tour in 2015, without a direct connection or having had any personal experience with hospice care at the time. He joined the ride mainly because his employer, Country Grocer, was a sponsor and they were inviting employees to join their team.  Three years on, Dave is cycling for a far more personal reason. “I’m going to be riding in memory of my dad. 

“Before our family needed the services of Victoria Hospice, I didn’t understand what Hospice care was all about,” says Dave. “But now I do. Having had my dad recently receive hospice care, then having the support of hospice after his passing, it has kind of brought all of the pieces together for me. The doctors and nurses at Victoria Hospice are amazing, they really are a great group. We all have to use hospice care at some point; it’s nice to know it’s there when you need it.”

Vancouver Island hospices rely heavily on community donations and events like the Cycle of Life Tour to continue providing care and comfort for dying patients and their loved ones. “The whole Cycle of Life Tour initiative is really gaining momentum, which is so awesome. This year the ride sold out quickly, which just goes to show how much awareness this event has created,” says Dave.

Riders have already achieved an all-time fundraising high of $150,000! Each rider raises funds by garnering pledges from family and friends as well as hosting fundraising events. Sponsors, such as Country Grocer and Think Communications, have also played a huge part in making this event a success. Thanks to this incredible community support, the 2018 Cycle of Life Tour is sure to reach their goal of keeping hospice care in motion across Vancouver Island for all who need it. 

Since 2011, the Cycle of Life Tour has raised more than $500,000 for end-of-life care in communities across Vancouver Island. To learn more about riders like Dave and the hospices supported by this event, please visit:


Media Contact: 
Jen Cooper 
Manager, Communications & Marketing 
Victoria Hospice 
Tel: 250-519-1729
Email: [email protected] 

Victoria Hospice is a registered charity that has been around since 1980. Donations fund almost half of our annual operating costs and are critical for the ongoing operation of programs and services for patients and families and for education and research. provided end-of-life care focused on palliative treatment. Donations enable us to:

  • Provide the best care and support for patients nearing end-of-life, whether at home, in the community or at our Inpatient unit.
  • Extend our care to patients’ families and loved ones through our bereavement support and grief counselling programs.
  • Engage in education, training and research to develop evidence-based clinical practices and advance the field of palliative care across Canada and around the world.

Download a PDF copy of this media release (and others) below.

Quality end-of-life care for all: Our mission is to enhance the quality of life for those facing advancing illness, death and bereavement through skilled and compassionate care, education, research and advocacy.